The conception of Volo was in August 2016 when Justin and Kimberly were driving across the Rockies from Alberta to British Columbia, Canada. Kim had just moved from BC to Alberta and was starting her piano teaching and photography businesses. Being a start-up, she had a very small budget to spend on advertising and worked two jobs serving at restaurants to make ends meet until her businesses slowly built up by word of mouth.
The options that the internet offered her were either very expensive or visually unappealing, requiring daily updating to keep them from getting buried. Left frustrated, Kim and Justin searched for a simple, effective, and affordable way for people to advertise their skills. They scoured the web and found nothing to the effect of what they had envisioned.
So the rest of their west coast trip was spent planning a web service that would do just what they imagined. They set out to make a giant network of word-of-mouth. However, there was one small problem. Neither Justin or Kimberly had any experience in web design or coding. They began to research and solicit web development companies that could make their vision a reality. Following several months of meetings and conference calls, they ultimately partnered up with Backbone Technologies out of Vancouver. Backbone offers an experienced, professional, and talented team of experts that have been more than patient with Kim and Justin throughout the journey. From branding to development and marketing, Backbone has exceeded all expectations.
Exactly one year later in October 2017, Volo is born! This year’s west coast trip has been spent working on the finishing touches of Volo for launch! It is Justin and Kim’s dream to revolutionize the world of advertising and make it accessible to everybody with skills, regardless of advertising budget. We encourage everyone to try Volo by listing their skills, which is free until November 1, and let us know how we can make it even better.